As a strategic creative, my goal is to think analytically about the audience and the end goal of a project and build elements that work effectively for branded communications. I have worked as a journalist, a graphic designer, a book editor, and a departmental communications specialist.

 

Presently, I work as a senior graphic designer and website manager for Acumen, a non-profit global impact investment firm working to tackle the problems of poverty. In this capacity, I lead design for our global brand and direction for website UI updates and routine changes. I help define the visual identity for Acumen across all our online and offline platforms and have led the art direction on multiple social and fundraising campaigns and events.

​

My qualifications include a bachelor’s degree in Mass Media (Mumbai), a master’s degree in English Literature (Mumbai), and a master’s degree in Advertising from Boston University (USA). I also recently completed a UI Design course with The New School. I am passionate about mental health, queer rights, and global development. Given my curious tendencies, I'm always trying to learn a new art form, but I've recently focused on honing my skills in painting, and papercutting, along with writing and performing poetry.